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Marketing Specialist

Company: Ipsen International Inc
Location: Cherry Valley
Posted on: August 6, 2022

Job Description:

Ipsen USA is the industry leader for versatile heat treatment systems and advanced process technology. Our advanced equipment is developed for Aerospace, Automotive, Energy, Medical, Tool & Die, and other various industries across the globe.Ipsen International IncDescription:
SummaryThis role will be responsible for developing and coordinating employee communications, trade shows and other events, and maintaining current and relevant marketing materials. Supports marketing product and employment branding strategies. Essential Duties and ResponsibilitiesIdentify trade show opportunities and support the planning and execution of meetings and trade shows by assembling and coordinating requirements, establishing contacts, developing schedules and assignments, and assisting with booth design.Support Ipsen's sales team by assisting with collateral design, presentations, sales meetings and trainings.Support Ipsen's human resource department with developing and promoting employment branding strategies. Write and execute internal communication messages for Ipsen, including employee newsletters, press releases and email announcements.Design and/or produce all print communications, including but not limited to brochures, postcards, advertisements, building signage, etc.Keep promotional items ready by coordinating requirements with sales department, managing stock inventory and placing orders.Be the primary resource for photography and other multimedia initiatives both on and off site that can be utilized for our content development.Stay on top of industry trends by reading trade and area magazines, newsletters and proactively communicating new ideas. Serve as point person for the department to ensure marketing information, including the Ipsen website content, is accurate and regularly updated.Perform other related duties as directed by supervisorKnowledge, Skills and AbilitiesExcellent proof-reading, writing and oral communication skillsSelf-starter with strong attention to detail, follow through and organizational skillsIn-house reporter type mentality with the ability to find and develop storiesPhotography, video, video editing and basic graphic design skills are preferredAbility to work independently, managing projects with many moving partsProficiency in Microsoft Word, Excel, PowerPoint, and OutlookFamiliarization with CMS and email marketing platforms, Google Analytics, SEO, and other social/digital platforms are desirableEducation and Experience-- Bachelor's Degree in Marketing, Communications or other related degree required. -- 1-3 years of professional experience in marketing, communications or relevant field required. Physical/Visual/Mental/ Environmental FactorsThe demands described are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 1. Regularly required to sit and use hands and finger dexterity. 2. Occasionally required to stand, walk, reach with hands and arms.3. Occasionally required to lift up to 10-20 pounds.4. Regularly requires close vision, hearing and talking.5. Exposure to moderate noise level while in office. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.


Keywords: Ipsen International Inc, Rockford , Marketing Specialist, Advertising , Cherry Valley, Illinois

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